Revenue Optimization Frameworks • 16/01/2026 Case studies in hotel revenue management: strategies, success stories, and data-driven performance
Revenue Optimization Frameworks • 24/01/2026 Maximizing direct bookings: advanced ppc strategies for hotels
Market Segmentation • 05/04/2026 How prestige travelers reshape revenue management for luxury beach resorts
Revenue Optimization Frameworks • 17/01/2026 Strategies to minimize OTA commissions and boost direct hotel bookings
Commercial Strategy Alignment • 08/07/2026 Turning hotel PIP into a revenue engine: aligning commercial strategy with property improvement plans Learn how to turn a hotel property improvement plan (PIP) into a revenue engine by aligning scope with commercial strategy, modelling ADR and RevPAR impact, and governing renovations for long-term profitability. by Sofia Hernández
Market Segmentation • 03/07/2026 How Holiday Inn Manhattan View in New York turns market segmentation into a revenue engine How Holiday Inn Manhattan View Hotel New York uses market segmentation, room types, and amenities to optimise revenue, guest experience, and long-term commercial performance near Midtown Manhattan. by Clara-Jane Ricci
Performance KPIs • 01/07/2026 GOP meaning in finance for hotels: from gross operating profit to boardroom performance engine Learn how GOP (gross operating profit) works in hotel finance, why GOP margin and GOPPAR matter more than pure revenue metrics, and how revenue management can drive sustainable profitability for owners and investors. by Sofia Hernández
Upselling at check-in is leaving money behind: where ancillary revenue actually converts in 2026 Total Revenue Management • 29/06/2026 Upselling at check-in is leaving money behind: where ancillary revenue actually converts in 2026 Learn how to map hotel ancillary revenue conversion touchpoints across the guest journey, from pre-arrival emails to in-stay digital upselling and post-stay loyalty, with practical KPI examples for total revenue management.
Performance KPIs • 03/06/2026 GOPPAR is the new boardroom KPI. Your RM compensation plan is still rewarding the old one Why hotel owners are shifting from RevPAR to GOPPAR and how to redesign revenue management compensation, KPIs, and bonus grids around profit-based performance.
Total Revenue Management • 27/05/2026 The ancillary revenue playbook for properties without a spa, beach or 5-star F&B A practical ancillary revenue hotel playbook for urban midscale properties: how to price parking, early check-in, late checkout, F&B credits, and partnerships, measure ancillary revenue per occupied room, and use upsell tools to lift GOPPAR without hurting guest experience.
Market Segmentation • 25/05/2026 Why room categories are the last barrier between your hotel and double-digit ancillary uplift Learn how attribute-based selling helps hotels replace blunt room categories, remove the hidden tax on pricing, and unlock double-digit ancillary revenue uplift, with concrete figures, case study references and a practical ABS pilot checklist for C-suite leaders.
Performance KPIs • 15/05/2026 Total profitability benchmarking: how owners are rewriting RM compensation around GOPPAR How hotel GOPPAR benchmarking is reshaping RM compensation, dashboards and contracts, shifting focus from RevPAR to total profit and sustainable hotel performance.
Revenue Optimization Frameworks • 12/05/2026 Hotel revenue management explained: the 2026 fundamentals every GM should master Practical guide to hotel revenue management for general managers: how to use RevPAR, ADR, occupancy and GOPPAR, integrate PMS/CRS/RMS, apply AI forecasting, and build a revenue culture in a flat market.
Total Revenue Management • 07/05/2026 The 18% of revenue most upper-upscale hotels still leave on the table: ancillary playbook Learn how ancillary revenue hotels protect GOPPAR when TrevPAR falls, with real data, dynamic pricing tactics, pre-arrival upsell cadences and total revenue management practices that boost guest satisfaction and profitability. by Akira Yamamoto
Revenue Optimization Frameworks • 03/05/2026 Hotel yield management in a flat-RevPAR market: where the 15% uplift actually comes from AI driven hotel yield management now outperforms manual pricing on key decisions. Learn where algorithms win, where humans must lead, and how to prove RMS ROI. by Sofia Hernández
Performance KPIs • 23/04/2026 GOPPAR is replacing RevPAR as the boardroom KPI. Owners are not waiting for RMs to catch up Explore how hotel owners are shifting from RevPAR to GOPPAR as the primary performance metric, and what this means for pricing, profit optimisation, and revenue management culture. by Emilia Vargas
Commercial Strategy Alignment • 20/04/2026 Expedia and Booking just became AI agents' default partners. Here is your 90-day defense plan Learn how AI booking agents in hotels are reshaping demand, what audits revenue leaders must run in 30 days, and how to build a 90‑day operational defense plan that protects channel mix, ADR and guest satisfaction. by Emilia Vargas
Revenue Optimization Frameworks • 21/04/2026 The 2026 RMS buyer's framework: 12 questions that separate platforms from pricing engines Learn how to evaluate hotel revenue management systems beyond forecast accuracy, with practical RFP questions, KPI formulas, a 90‑day shadow test template, API requirements and clarified benchmark statistics for ADR, occupancy and RevPAR. by Maeva Courbet
Revenue Optimization Frameworks • 22/04/2026 Pre-summer pricing: the 8 levers that move RevPAR before peak season locks in Summer hotel pricing strategy guide for revenue managers: how to use dynamic pricing, length-of-stay controls, group vs. transient mix and key ADR/RevPAR benchmarks to optimise peak-season performance. by Bjorn Lindström
Commercial Strategy Alignment • 18/03/2026 Hospitality vs customer service in hotel revenue management and commercial performance How the balance between hospitality and customer service shapes hotel revenue management, guest experience, and commercial performance for modern hospitality leaders. by Simone De Luca
Total Revenue Management • 17/03/2026 Turning a property improvement plan into a revenue engine for hotel performance How to turn a property improvement plan from a compliance burden into a revenue engine, aligning pips, renovations, and brand standards with hotel performance. by Sofia Hernández
Commercial Strategy Alignment • 11/03/2026 How strategic search engine optimization for hotels in Denver transforms revenue performance How strategic search engine optimization for hotels in Denver can align with revenue management, boost local visibility, and drive more profitable direct bookings. by Emilia Vargas
Total Revenue Management • 10/03/2026 Germany hospitality VAT news and the new economics of restaurant and hotel revenue management Germany hospitality VAT news is reshaping hotel and restaurant pricing, menus, and RMS logic. Learn how the new reduced VAT rate on food impacts revenue. by Arnaud Dubois-Leclerc
Commercial Strategy Alignment • 09/03/2026 How SEO transforms revenue management in the hospitality industry How SEO in the hospitality industry reshapes revenue management, pricing, and direct bookings for hotels, groups, and advisors with data driven strategies. by Clara-Jane Ricci
